AI Insights · Timothy · April 2023
Top 5 Travel and Local Apps on Android in New Zealand Q1 2023
Discover the performance of the top 5 travel and local apps on Android in New Zealand during Q1 2023, with insights on downloads and active users.
In the first quarter of 2023, the top 5 travel and local apps on Android in New Zealand showed interesting trends in weekly downloads and active users. Here’s a closer look at their performance based on data from Sensor Tower.
Air NZ saw consistent weekly downloads throughout the quarter, peaking at approximately 3.3K in the week of January 23. Weekly active users also showed a steady increase, reaching around 7.1K in the same week before stabilizing around 6.5K by the end of March.
Booking.com: Hotels & Travel maintained a stable download rate, with weekly downloads ranging between 1.6K and 2.4K. Active users fluctuated slightly but remained strong, starting at about 148K at the beginning of January and ending the quarter at roughly 130K.
Hopper: Hotels, Flights & Cars experienced a notable increase in weekly downloads mid-quarter, peaking at 2.6K in the week of February 20. Active users followed a similar trend, with a high of approximately 4.6K in the same week.
HomeAway Vacation Rentals saw a gradual decline in weekly downloads, starting at about 2.9K in early January and dropping to around 900 by the end of March. Despite this, active users remained relatively steady, fluctuating around the 10K mark throughout the quarter.
Beam - Escooter sharing had varied download numbers, peaking at approximately 2.9K in late December and fluctuating between 1K and 1.8K for the rest of the quarter. Active users showed a slight decline, starting at about 5.1K and ending the quarter at around 3.5K.
These insights highlight the dynamic nature of user engagement with travel and local apps in New Zealand. For more in-depth analysis and data, visit Sensor Tower.